Mobile commerce (a.k.a. m-commerce) is one of the fastest-growing parts of e-commerce. As younger generations are more familiar with doing things on mobile screens, online shopping has a huge potential for future growth.

Needless to say, mobile games are a part of our daily lives. Almost all of us are addicted to a mobile game. We play them on the way to the office, on the sofa after dinner and in the toilet while doing our private business.

If you are new to the digital advertising world, the terms used in the field may confuse you. The main reason for this confusion is the new digital marketing technologies introduced every year.

As you probably know Google is constantly updating its search algorithm to provide better search results. And from time to time, almost three or four times a year, these updates are huge and Google calls them “core update”.

During the Coronavirus crisis, you probably remembered the “real” function of the black box sitting in your living room. We are talking about your TV. This device you used for a very long time as a larger display for your laptop or the monitor of your gaming console has become a news source through TV channels. Many of us changed our media consumption habits during the Coronavirus crisis.

Those who spent a considerable amount of time in the advertising business know well how fragile the industry is against economic struggles.