Mobile-First Indexing and What You Need To Know About It

As of July 1st, 2019, Google have been implementing mobile-first indexing, and this will be applied to all new websites (that means new to the web, or previously unknown to Google). So, what does this mean for you and your website? Essentially, Google will now use the mobile versions of websites to index for search. This has the potential to impact your search ranking in various situations, but this won’t necessarily be the case. Let’s take a look at how mobile-first ranking might affect you.

Yazının Devamı…

Don’t Rely on Your Instincts, Rely On Data: Using DMPs and Data to Make Business Decisions

The digital marketing landscape has transformed over the past 10 years. Brands face more competition than ever and retaining business through digital marketing now depends on the ability to communicate with individuals at the right time with a relevant message. This is only possible though having enough data about each individual and the technology to leverage that data.

Yazının Devamı…